Attract Attention

When it comes to attracting attention and drawing people, there is nothing quite as effective as a well placed sign. Using bold colors and sharp graphics are good for catching the eye and pulling consumers into your message. The colors red, yellow and orange are particularly strong because these colors are more noticeable and convey energy. Also, important in creating visuals that attract is the use high levels of contrast between colors and text. For example, color blocking is a good technique as it focuses the eye on key areas where you want the reader to take notice.